URU is powered by ID3 technology, another innovation from GB Group

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Welcome to URU™

As consumer fears about identity theft continue to grow, public and private organisations are caught between a rock and a hard place! On the one hand, organisations need to protect themselves against money laundering, fraud and other financial crime - and demonstrate full compliance with ever tighter regulatory requirements; on the other hand, customers require more and more "on demand" services, secure in the knowledge that if they cannot get the service they want from one provider, the competition is only a click away.

Powered by GB's award winning technology, ID3®, URU helps businesses in the UK sign-up new customers faster and more effectively than any other ID verification solution on the market. It offers a robust solution for age verification and identity verification of UK citizens, providing clients with peace of mind - and an instant customer sign-up facility to drive through maximum revenues.

To find out more how URU can help your business please click here.

GB News

GB Group wins top gaming Award for ‘Best Fraud and Compliance Solution of the Year’

GB Group (GB) the leading Global Identity Management business, is delighted to announce it has won ‘Best Fraud and Compliance Solution of the Year’ at the EGR Awards, for its market leading ID verification and anti fraud solution, powered by ID3® technology.

Serving over 65% of the key industry merchants, this award is recognition by the gaming industry of GB’s long standing ability to bring innovative solutions to their market space, aiding them in the fight against fraud and allowing them to comply with regulation.

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Fraud Managment Solutions

URU’s Fraud Management Solutions* are a unique set of new features within URU, which provide the ability to check a customer’s application details, core identity attributes, physical location and even the ID of the device being used across various sources.

Predominantly intended to increase revenues and support fraud reduction across all areas of the business, your customer’s identity can be cross referenced against a number of centrally managed data sources containing evidence of known or suspicious fraud – across the globe.

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URU Services

GB's Professional Services for our national identity verification application URU includes the Standard and Web Services Set Up Bundle that are designed to maximise the value of URU right from the start.

“For administration, electronic verification with URU is hugely productive. Now we have completed the GB Standard Set Up Bundle, we would have no hesitation in paying for further support on an ad hoc basis.” Compliance Executive, Killik & Co

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